Privacy Policy

HelpfulGoods ("we," "us," "our," or "Company") operates helpfulgoods.com, a product discovery platform where customers across the United States can find and purchase innovative products that make everyday life easier, faster, and more convenient — for the home, office, and beyond.

This Privacy Policy explains how we collect, use, store, and protect your personal information when you browse our website, create an account, place an order, leave a review, or contact our support team.

By using our website, you agree to the practices described in this policy. We will notify you of any material changes via email or a prominent notice on helpfulgoods.com before the changes take effect.

We process your personal data under the following legal grounds:

• Contract Performance: To fulfill your orders and provide the services you purchased
• Legal Obligation: Tax records, consumer protection laws, and applicable US regulations
• Legitimate Interest: Fraud prevention, website security, and improving our products
• Consent: Marketing emails and optional personalization — you may withdraw consent at any time

We may share your information with:

We retain your data only as long as necessary:

• Account Data: Retained while your account is active; deleted within 90 days of account closure
• Order & Transaction Records: Retained for 7 years for tax and legal compliance
• Support Communications: Retained for 3 years for quality assurance
• Marketing Preferences: Retained until you unsubscribe or withdraw consent
• Log & Security Data: Retained for 12 months
• Product Reviews: Retained indefinitely unless you request deletion

After the applicable retention period, data is securely deleted or anonymized.

We implement comprehensive security measures to protect your information:

• 256-bit SSL/TLS encryption for all data in transit
• AES-256 encryption for sensitive data at rest
• Secure password hashing (bcrypt)
• Role-based access controls limiting data access to authorized staff only
• Regular security audits and vulnerability assessments
• PCI-DSS compliant payment processing via Stripe
• Data breach notification procedures in compliance with applicable law

You have the following rights over your personal data:

• Right to Access: Request a copy of the personal data we hold about you
• Right to Rectification: Correct inaccurate or incomplete information
• Right to Erasure: Request deletion of your data (subject to legal obligations)
• Right to Restriction: Limit certain processing activities
• Right to Portability: Receive your data in a structured, machine-readable format
• Right to Object: Opt-out of marketing communications or certain data uses
• Right to Withdraw Consent: Withdraw any previously given consent at any time

To exercise any of these rights, contact us at privacy@helpfulgoods.com. We will respond within 30 days.

Our website integrates with the following third-party services:

• Stripe: Secure payment processing
• Mux: Video hosting and streaming for product demonstrations
• Shipping Carriers (UPS, FedEx, USPS): Order delivery
• Email Services: Order confirmations and support emails
• Cloud Infrastructure: Platform hosting and data storage

Each third-party service has its own privacy policy. We encourage you to review them independently. HelpfulGoods is not responsible for the data practices of third-party services.

HelpfulGoods is not directed to children under 13 years of age. We do not knowingly collect personal information from children under 13. If you believe we have collected data from a minor, please contact us immediately at privacy@helpfulgoods.com and we will promptly delete such information.

HelpfulGoods is based in the United States. If you access our website from outside the US, your data may be transferred to and processed in the US. We implement appropriate safeguards including:

• Standard Contractual Clauses (SCCs) for GDPR-compliant transfers where applicable
• Data Processing Agreements with all service providers
• Ensuring all recipients maintain adequate data protection standards

If you are located in the EU or UK, you have additional rights under the GDPR:

• Right to lodge a complaint with your local data protection authority
• Right to data portability in a machine-readable format
• Right to object to automated decision-making and profiling
• Right to request restricted processing of your data

Contact our Data Protection Officer at privacy@helpfulgoods.com for GDPR-related inquiries.

If you are a California resident, you have rights under the CCPA:

• Right to know what personal data is collected and how it is used
• Right to delete personal data we have collected
• Right to opt-out of the sale of personal data (we do not sell data)
• Right to non-discrimination for exercising your privacy rights

Submit CCPA requests to privacy@helpfulgoods.com. We will respond within 45 days.

For any privacy-related questions, data access requests, or concerns:

Response time: 30 business days for standard requests; 45 days for CCPA/GDPR statutory requests.
This policy was last updated on 1 June 2026. HelpfulGoods reserves the right to amend this policy at any time. Changes will not apply retroactively to data collected before the amendment date.